Holly Madison and Kendra Wilkinson, who brought along her footballer hubby Hank Baskett. 0

Doing their best to boost candy sales, the stars were out in full force at the Sugar Factory inside Planet Hollywood in Las Vegas on Sunday (February 14).

Opening on Valentine’s Day, the festive fete brought out former “Girls Next Door” co-stars Holly Madison and Kendra Wilkinson, who brought along her footballer hubby Hank Baskett.

Also joining in on the fun were former Spice Girl Melanie Brown, who teasingly licked a lollipop as her man Stephen Belafonte amusingly watched on.

Rounding out the celebrity guest list was “Jersey Shore” stud Miuke “The Situation” Sorrentino, who unbottoned his shirt to give the ladies a glimpse of his rock hard abs.

Enjoy the pictures of Kendra Wilkinson, Holly Madison, Melanie Brown and Mike Sorrentino at the Sugar Factory (February 14).